Maria BermudezPaid Media Specialist
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Google Ads

A Google Ads freelancer who runs your account personally

You talk to me and I'm the one in your account. No agency layers or juniors, and no lock-in.

  • You deal directly with the person doing the work
  • The account is yours and stays yours
  • Replies within 24 business hours
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Tell me about your account

What I actually do on your account

In plain terms, this is the real monthly work.

  • Structure

    I organise the account around what you sell and what you need to measure, so every euro can be traced to what happened.

  • Keywords and negatives

    I choose which searches you show up for and, just as important, block the ones burning your budget.

  • Ad copy

    I write and test the ads people see on Google, then adjust based on which ones bring customers, not just clicks.

  • Bids and budget

    I decide what you pay per click and where the budget goes, moving it towards what pays back.

  • Weekly optimisation

    I go through the account every week: new searches, weak ads, spend leaking where it shouldn't.

  • Monthly report

    A clear report on what happened, what each result cost and what comes next month.

Why a freelancer instead of an agency

In a small agency your account usually gets split across several hands, and the person who answers your emails is rarely the one inside the account. Here, that's the same person.

  • Direct contact: you write, I answer, not a shared inbox.
  • The account is yours: it stays in your name and, if we stop, you keep the full history.
  • No lock-in: we carry on for as long as it pays off.
  • Replies within 24 business hours.

Real results

B2B SaaS · LinkedIn Ads

1.6%to 6.1%

Form completion rate in 3 weeks

8.08%

Video CTR, over 20x the LinkedIn B2B average

+46%

Clicks vs previous week

1to 13

From one inherited campaign to 13 across three funnel stages

I took over an account running one conversion campaign with a single worn-out creative. I rebuilt it as a full funnel, with static, video, carousel, document and thought-leader formats. I rewrote the lead form and refreshed the creative. Form completion went from 1.6% to 6.1% in three weeks. The most efficient campaign brought leads in at $163, against an account average close to $970.

Read the full case study

Public B2B organisation · Google Ads + LinkedIn Ads

9.96%

Search CTR, well above average

$28

Cost per lead

5.52%

Conversion rate

$1,300

Total campaign budget

An internship programme with two audiences at once: students on one side, companies on the other. I ran Google Ads to catch searches from recent graduates and LinkedIn Ads to reach HR leads at companies. Each audience got its own landing page. I started on exact match to keep the traffic clean and opened up the winning keywords once they were proven. With target CPA and some device and age exclusions, it closed at 29 conversions at $28 each on a $1,300 budget.

Read the full case study

See all case studies

Data anonymised under client confidentiality agreements.

Frequently asked questions

What minimum budget makes sense?
Below roughly $500-1,000 a month in spend, a campaign gathers so little data that optimising it is guesswork. It is not a fixed rule: it depends on what a click costs in your sector, and we check that in the audit.
How long before I see something?
First clicks and first conversions come within days. To judge whether the account is working you need about 6-8 weeks; before that it is noise, not a trend.
Do I need to change my website?
Not always, but the page people land on is half the result. If something is clearly holding conversions back I will tell you and propose the smallest change, not a redesign.
What if I want to stop?
We stop. There is no lock-in. The account is yours, with its history and settings, handed over documented.
Do you work with my sector?
Mostly B2B, SaaS, education and ecommerce. If your sector has its own rules, I will say so in the audit before we start.

Start here

Free ad account audit

Before I propose anything, I look at your account.

The audit is free and commits you to nothing. If you then want me to run the campaigns, I put a quote together with the data I've already seen.

Request free auditSee what's included →

How it works

Price
Free
Turnaround
3-5 working days
Format
Written report + 30-minute video call
Commitment
None

What I need to run it

  • Read-only access to your Google Ads or Meta Ads account
  • At least 30 days of data with spend